Start with the end in mind. What do you want your Info Page to communicate? Are you an artist who wants to explain your style and inspiration? Are you selling services and want to reassure customers that you’re credible? Are you selling products and need to explain shipping and handling? Are you managing the site for an organization and need to promote the mission and goals? Or are you posting personal photos and want to tell viewers who you are? Here are a few ideas for an Info Page.

Info Pages for businesses and organizations:

• About Us
• Our Services
• Our Products
• Our Mission
• History
• Contact
• Ordering and Shipping
• Price Lists
• What’s New
• Resources
• Store Locations
• Policies (Returns, Guarantees, etc.)
• In the News
  

Info Pages for individuals:

• About Me
• Bio
• Contact
• Favorite Websites
• Lists
• My Projects
• Work Samples
  

Here are some examples of Info Pages used in different ways:

• Wedding Gallery: About the Bride and Groom
• Professional Photography: About Our Services
• Showcase Info Page: Check out all the bells and whistles in the example I’ve created for this blog series: Wildscape Photography
  

Once you’ve decided the focus of your Info Page, it’s time to get down to it. The excitement is building! Stayed tuned for the next post on how to build your own Info Page.